Clapham Construction
The Project Details
Date: 1st October 2022
Client: Clapham Construction
Client Background
Clapham Construction, based in London, specializes in loft conversions and home extensions. Leveraging over 20 years of industry experience, they provide tailored construction solutions to help clients transform their homes. Their proficiency in various projects, particularly loft conversions, underscores their reputation as the preferred loft conversion specialists in the region.
Objective
Facing challenges with an outdated website, Clapham Construction desired a transformation to a modern, sophisticated design. They identified a significant concern: a high number of users starting but not finishing quote forms, creating a conversion barrier that required immediate action. Beyond just a website makeover, they aimed for better user interaction, intending to convert initial inquiries into definitive conversions.
What We Delivered.
Working hand-in-hand with the dedicated team at Clapham Construction, while meticulously respecting their brand guidelines, our mission transcended the boundaries of merely designing a website. Our objective was to rejuvenate their digital identity, infusing it with a contemporary freshness that would align with the rapidly evolving standards of web design, lending their website an added touch of allure.
Our approach, however, was holistic. We didn’t limit ourselves to the visual aspect of the website. Acknowledging the vital role that user engagement plays in conversions, we dove into a comprehensive reform of their forms. Our aim was to revamp these forms, making them even more enticing and user-friendly, enhancing the user experience, and consequently driving more robust engagement and conversions.
”We've partnered with Bird Marketing for several years now and couldn't be happier with the results. They professionally managed our website overhaul and currently steer our SEO strategy. True to their word, we've seen consistent performance improvement on a monthly basis, yielding solid outcomes and an impressive return on our investment...
Paul TomlinsonFounder
